Aristotle's Guide to Self-PersuasionRhetoric once sat at the centre of elite education. Alexander the Great, Shakespeare and Martin Luther King, Jr. used it to build empires, write deathless literature and inspire democracies. Here, Heinrichs shows us how these persuasive tools, honed over more than three thousand years of use persuading others, can be turned on our most difficult audiences ourselves. Using techniques invented by the likes of Aristotle and Cicero and deployed by some of

This book will tell his story

A proper performance to be sung of down the ages

Often recruited before they've worn long trousers

social and cultural anthropologists have traversed the world from Melanesia to suburban England

he reveals even more about himself

Now he shares the journal he meticulously kept during his trip

but also about the world of cycling

One Small Step shares the extraordinary journey of parkrun

This title is about the intertwined lives of James Angleton and Kim Philby

Mary Pat has lived her entire life in the housing projects of 'Southie'

and how it brings joy

Bunny declares himself The Woods' Magical Protector